Services

Google Ads Management

Capture people who are already searching for what you sell — with tightly structured campaigns, sharp ads and conversion tracking you can trust.

Search · Performance Max · Shopping · Demand Gen

What we run on Google

  • Search. Keyword-led campaigns for high-intent searches, with ad copy and landing pages matched to intent.
  • Performance Max. Goal-based campaigns across Google’s inventory, fed with strong assets, audience signals and clean conversion data.
  • Shopping. Product listings powered by a well-structured Merchant Center feed, for e-commerce brands.
  • Demand Gen & Display. Visual campaigns to reach new audiences and re-engage visitors across Google’s feeds and partner sites.
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Google Ads — sample creativeAn illustrative example of the kind of creative we produce for this platform.

Our approach

How we manage Google Ads

Strategy

Audience research, offers and KPIs agreed before launch.

Build

Account structure and campaigns designed around your goals.

Optimize

Weekly reviews of bids, audiences, creative and budget.

  • Keyword and competitor research mapped to your margins
  • Account structure built around what you sell and how you measure success
  • Negative keywords, search-term reviews and bid strategy tuning
  • Ad copy and asset testing, plus landing-page recommendations

Measurement

Tracking that you can trust

GA4 and Google Ads conversion tracking via Google Tag Manager, with enhanced conversions where appropriate and offline conversion imports for lead-gen businesses.

See our tracking & analytics service →

Who it’s for

A good fit if…

Businesses with existing demand: local services, B2B lead generation, e-commerce and anyone whose customers search before they buy.

Results depend on your market, offer, budget and creative. We’ll be honest in the strategy call about whether Google Ads is the right place to start.

FAQs

Google Ads questions

How long until Google Ads performs?

Search campaigns can generate enquiries within days, but most accounts need several weeks of data before bidding and targeting settle. We plan the first 30–90 days around learning.

Should I use Performance Max?

Often, alongside Search — especially for e-commerce. It works best with good conversion data and strong creative assets, so we usually set those up first.

Related services

YouTube Ads

Explore how we run YouTube Ads.

YouTube Ads →

Facebook Ads

Explore how we run Facebook Ads.

Facebook Ads →

Instagram Ads

Explore how we run Instagram Ads.

Instagram Ads →

Talk to us about Google Ads

Book a free 30-minute strategy call. We’ll review your goals and current setup, and suggest a realistic plan.